Tuesday, 27 April 2010

What have you learnt from your audience feedback?

Gathering feedback from our target audience is really important, having this information helps us to improve our tasks, which will make sure that the end product is to the highest standard it could possibly be at, that will appeal specifically to our target audience.  There are three specific areas that the target audience feedback helps up to improve.  These are, to improve the ancillary tasks, ensure the product is the best and most professional standard it can be at, this also helps to find the elements of our products that need to improved upon, to fit with the specific target audience and what they would expect to see.

Whilst constructing  our media products we were constantly referring back to our target audience to make sure we were going in the right direction with our pieces.
Our first piece of target audience feedback with gathered was actually making a decision upon the film name, and which of the names that we came up with would be most appropriate and authentic for a horror film. 

When creating our ancillary tasks we also made different changes due to the opinions of our target audience.


Please tick the one that you think is most appropriate, and if you have any ideas of your own please write them where indicated below:

1     Dare Devil
2.    Truth or dare 
3.    Dead or Alive
4.    Game Over
5.    Assessment
6.    Dead Silent
7.    Time out
8.    Disconnected
These where the results from our survey


Title
Tally
Dare Devil
N/A
Truth or dare
3
Dead or Alive
1
Game Over
6
Dead Silent
2
Time Out
1
Disconnection
1
Assessment
N/A
From these results we found that most people preferred the title "Game Over".  Therefore "Game Over" is the title of our film.

From the questionnaires carried out we found that the front cover image used for the magazine, was inappropriate.  Comments made by the audience were such things as "it doesn't look like its advertising a horror film", this is basically stating that the image is not authentic enough for the genre of film that we are trying to promote.
Our target audience told us the specific things that bothered them, that we needed to make changes to our products.  The main few elements were the amount of fonts used on both of the ancillary tasks no more than 3 fonts should be used throughout both of those, and also the main cover images, used.  The development between the first draft of our magazine front cover and the final product are obvious and then final product looks alot more professional and is more like a conventional existing product.
Original
Final Piece


























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